Jessica Wicks

Evaluator
DISC Type : dcs

Programs Manager at Accelerate Okanagan

Vernon, British Columbia, Canada

Overview

Jessica Wicks is a Business Growth Strategist with over 15 years of experience advising coaches, course creators, and digital product businesses. She focuses on diagnosing stalled growth and implementing sustainable strategies. People she has worked with describe her as professional and detail-oriented.

After leaving a role as a Programs Manager at a tech accelerator, she started her own consulting business. She now enjoys a more balanced life, which includes taking walks with her dog, Bella, rather than focusing solely on scaling her business faster.

Unique Fact: She believes most business owners dont need more tactics, but rather a stronger, more focused strategy for the business they already have.

Personality Overview

Thorough Evaluator

Hard To Convince

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Sustainable Growth
Helps online business owners design sustainable growth strategies that support better decisions, focused effort, and consistent execution without burnout.
Founder Strategy
Works with founders to clarify priorities and shape strategy, especially when they are navigating complexity or business transitions.
Building 'True Fans'
Emphasizes creating lasting client relationships where customers buy repeatedly and actively promote the business, rather than focusing only on new leads.

Media Appearances

Jessica has no verified media appearances

Work History

1-2025 - 6-2025
Programs Manager at Accelerate Okanagan
6-2023 - 1-2025
Programs Strategist at Accelerate Okanagan
3-2022 - 6-2025
Economic Development Committee - Advisory Board Member at City of Vernon, BC, Canada
2-2022 - 6-2023
Scale Up Programs Lead at Accelerate Okanagan
6-2020 - 2-2022
Community Lead at Accelerate Okanagan

Education

2011 - 2011
Graduate Certificate from Seneca Polytechnic
2005 - 2009
Bachelor of Applied Arts from Medicine Hat College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Vernon, British Columbia, Canada Job Level : Mid-senior Designation : Programs Manager at Accelerate Okanagan
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Insights For Selling To Jessica

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jessica is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Jessica

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Jessica move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Jessica take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Jessica

Personality Compatibility


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