João Villaça in

João Villaça

Critic · DISC type C
Brand Business Leader - Garnier at L'Oréal
📍 United Kingdom

João is a Brand Business Leader at LOréal with over 14 years of experience driving growth for iconic global FMCG brands like Philips and Henkel. His expertise lies in global marketing and long-term brand strategy, backed by an MBA from FGV - Fundação Getulio Vargas.

He is passionate about collaborating with young leaders to find innovative solutions for pressing global issues, as evidenced by his role as a One Young World Ambassador. This suggests a strong belief in using collective talent to address the worlds significant challenges.

Unique fact: João won the prestigious Fritz Henkel Award for Innovation in 2022 for his work on a consumer-centric product relaunch.

Read the full overview →
Experience
14 Years
Current Role
Brand Business Leader - Garnier
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

How João shows up

Negotiator
Critic
Precise

They choose to analyze logically and value facts to emotions. It is very likely that they will negotiate pricing or other important terms. They like to do things independently and don’t look for support from others.

Priorities

Topics João cares about

Consumer-Centric Brands
Explicitly states he is on "TEAM CONSUMER" and won a major award for Consumer & Customer Centric Innovation, showing his focus on understanding consumer desires.
Global Brand Strategy
His career at L'Oréal, Philips, and Henkel has centered on developing and executing global strategy for multi-billion euro brands, including P&L responsibility.
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Career

Work history

10-2025
Brand Business Leader - Garnier
L'Oréal
7-2023 - 9-2025
Senior Global Marketing Manager
Philips
1-2022 - 6-2023
Senior International Marketing Manager - Category Leader
Henkel
7-2020 - 12-2021
International Marketing Manager
Henkel
10-2019 - 6-2020
Senior International Brand Manager
Henkel
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2016 - 2017
Master of Business Administration (MBA)
FGV - Fundação Getulio Vargas
2008 - 2011
Bachelor
ESPM Escola Superior de Propaganda e Marketing
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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