Joan M. Coffman, FACHE

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DISC Type : cd

President & CEO at St. Tammany Health System

Covington, Louisiana, United States

Overview

Joan M. Coffman is the President and CEO of St. Tammany Health System, known for advancing quality, safety, and patient experience. A Fellow of the American College of Healthcare Executives with an MBA from the University of New Orleans, she has a diverse background in non-profit, for-profit, and faith-based healthcare sectors, driving significant operational performance improvements.

Outside of her executive role, Joan is a New Orleans native who enjoys relaxing outdoors, reading, and spending quiet time with her family. She finds a sense of calm watching her two Tennessee Walker horses. Her career was inspired by her mother, a nurse, and her father, an entrepreneur, blending care with business acumen.

Interesting fact: Her career began as a radiologic technologist at the same hospital she now leads as President and CEO.

Personality Overview

Upfront

Judgemental

ROI Conscious

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Community Health
Launched the "Healthier Northshore" initiative and has a long track record of developing collaborative programs to improve community health status and reduce disparities.
Healthcare Quality
Consistently recognized for improving quality and safety, leading her organization to achieve an 'A' Leapfrog safety grade for 18 consecutive periods and numerous patient experience awards.
Servant Leadership
Expresses deep gratitude for her team, crediting them for creating a culture of excellence and frequently praises their dedication, innovation, and resilience.

Media Appearances

Joan has no verified media appearances

Work History

7-2018
President & CEO at St. Tammany Health System
9-2017 - 7-2018
President & CEO at HSHS St. Mary's Hospital - Decatur
4-2008 - 9-2017
President & CEO, HSHS St. Joseph's Hospital & Division VP for Physician Relations at Hospital Sisters Health System

Education

Master's degree from University of New Orleans
Bachelor's Degree from University of St. Francis

More Information

Social Presence :

Prographics :

Exp : 17 Location : Covington, Louisiana, United States Job Level : Leadership Designation : President & CEO at St. Tammany Health System
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Insights For Selling To Joan M.

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Highlight the competitive differentiation of your product
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joan M. is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Joan M.

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Joan M. move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Joan M. take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Joan M.

Personality Compatibility


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