Joan Vives Planell

Observer
DISC Type : ci

Director at Gunni & Trentino Barcelona

Spain

Overview

Joan is a Director at Gunni & Trentino in Barcelona and a professor at EAE Business School. With a degree in Business Administration from UIC, his career spans sales and operations leadership in the contemporary design and furniture sectors. He holds certifications in effective corporate communication and developing an elevator pitch.

His career path is unique, having transitioned from serving as a general director in the pork industry to becoming a leader in the high-end contemporary furniture and design world.

Personality Overview

Assertive

Example Seeker

Curious

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

High-End Furnishings
His career is centered around leadership roles at luxury and contemporary design companies like Gunni & Trentino and MINIM.
Sales Leadership
Held roles such as Global Sales Director and Commercial Director, focusing on sales strategy and team management in the retail and contract furniture sectors.
Business Education
He contributes to academia as a professor at EAE Business School in Barcelona, indicating a passion for developing future business leaders.

Media Appearances

Joan has no verified media appearances

Work History

5-2025
Director at Gunni & Trentino Barcelona
4-2025 - 6-2025
Global Sales Director at Kriskadecor
12-2022 - 4-2025
Director de operaciones at MINIM
9-2020 - 10-2022
Director general at bopepor
1-2018 - 9-2020
Dirección Comercial at Resol Group

Education

1990 - 1995
Licenciado Administración y Dirección Empresas from UIC. Barcelona
Education details unavailable from C.E. Mestral

More Information

Social Presence :

Prographics :

Exp : 7 Location : Spain Job Level : Mid-senior Designation : Director at Gunni & Trentino Barcelona
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Insights For Selling To Joan

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Persuade objectively how your product will help them achieve their goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joan is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Joan

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Joan move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Joan take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Joan

Personality Compatibility


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