Joao O.

Critic
DISC Type : C

Head of Engineering at CoreMedia

Porto, Porto, Portugal

Overview

Joao is an experienced Head of Engineering at CoreMedi with over 20 years in IT. He recently earned a Postgraduate Certificate in Artificial Intelligence from the University of Liverpool and specializes in launching AI-driven SaaS products, cloud infrastructure, and leading international expansion for tech companies.

He is deeply passionate about technologys societal impact, focusing on digital sovereignty and building a personal tech stack with privacy-first tools like GrapheneOS. He also shows interest in how big tech, like Microsoft, can improve patient care through AI, reflecting his background in healthcare tech.

Unique fact: Joao is building a decentralized, off-grid Meshtastic communication network for his local community in Portugal.

Personality Overview

Objective Thinker

Negotiator

Critic

It is very likely that they will negotiate pricing or other important terms.  They choose to analyze logically and value facts to emotions. They like to do things independently and don’t look for support from others.

Topics They Care About

AI in Healthcare
With a background as CTO for a medical app and recent posts on AI for patient care, he is focused on applying his AI postgrad expertise to health-tech.
Digital Sovereignty
He is concerned about the EU's dependence on US tech platforms, viewing it as a strategic liability and a critical topic for discussion.
Privacy-First Tech
He has personally migrated his entire tech stack to privacy-focused tools like GrapheneOS and Signal, demonstrating a strong commitment to data protection.

Media Appearances

Joao has no verified media appearances

Work History

10-2025
Head of Engineering at CoreMedia
1-2025 - 10-2025
Engineering Manager at CoreMedia
3-2020 - 10-2024
CTO at Tonic App
7-2017 - 3-2020
Senior Performance Engineer at FARFETCH
7-2016 - 7-2017
Team Lead / Senior Performance Engineer at WeDo Technologies

Education

2024 - 2025
Postgraduate from University of Liverpool
1997 - 2001
Master's degree from Universidade do Minho

More Information

Social Presence :

Prographics :

Exp : 20 Location : Porto, Porto, Portugal Job Level : Mid-senior Designation : Head of Engineering at CoreMedia
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Insights For Selling To Joao

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Tell them what ROI they can expect
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joao is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Joao

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Joao move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Joao take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Joao

Personality Compatibility


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