Joeri Van de Velde in

Joeri Van de Velde

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Transformation Lead NEXA (Next Gen Point of Sales) at Ahold Delhaize
📍 Brussels Metropolitan Area, Belgium

Joeri Van de Velde is a Transformation Lead at Ahold Delhaize, spearheading the Next Generation Point of Sales (NEXA) platform for European brands. With a Masters from KU Leuven, his colleagues describe him as a passionate and solution-oriented professional with strong analytical skills, focused on leveraging IT to empower business operations.

Outside of his technology focus, Joeri shows an appreciation for local craftsmanship, highlighted by his interest in the launch of a new local winery. He also keeps informed on current events, following major news outlets like BBC News.

He once shared his enthusiasm for a brand new winery built to take over operations from an old one, indicating an interest in local ventures.

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Experience
7 Years
Current Role
Transformation Lead NEXA (Next Gen Point of Sales)
Job Level
Middle
Location
Brussels Metropolitan Area, Belgium
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Joeri cares about

Retail Transformation
Currently leading the transformation for the NEXA platform, the Next Generation Point of Sales system for Ahold Delhaize's European brands.
In-Store Technology
Has extensive experience managing retail front-end applications, including checkout, self-checkout, self-scanning, loyalty, and promotions across several European countries.
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Career

Work history

12-2025
Transformation Lead NEXA (Next Gen Point of Sales)
Ahold Delhaize
10-2022 - 12-2025
Regional IT Manager Store Operations
Ahold Delhaize
1-2018 - 12-2025
Regional IT Domain Lead Retail Front-End
Ahold Delhaize
6-2016
IT Project Manager Retail Applications
Delhaize Group
9-2009
Manager Systems Department
Scarlet
In the press

Media appearances

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Education
1993 - 1994
Postgraduate
KU Leuven
1989 - 1993
Master's Degree (Licentiaat)
KU Leuven
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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