John Balardo

Inspirer
DISC Type : di

President at HOUR Media

Troy, Michigan, United States

Overview

John Balardo is the Founder and President of HOUR Media, a company he grew into the largest publisher of city and regional magazines in the country. A graduate of Miami University, he previously honed his skills in sales at Dow Jones and Hearst. People who have worked with him describe him as bright, kind, and honest.

Outside of his significant contributions to the media landscape, John is a dedicated supporter of his local community. He is recognized by peers as one of the best networkers in Detroit, fostering connections and supporting local businesses and charities. His publications, like Hour Detroit, are central to the citys cultural and business scenes.

He has successfully led his company through more than 26 acquisitions, significantly expanding its national footprint.

Personality Overview

Confident & Optimistic

Charming & Persuasive

Generous

They measure a product on its merit but can be influenced by strong testimonials.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Media Acquisitions
He has personally overseen at least 26 acquisitions for HOUR Media, viewing them as synergistic opportunities to expand into new markets and strengthen the company's portfolio.
Print Media Evolution
He frequently speaks on how print media is evolving and successfully working in tandem with digital media, emphasizing that "Magazines are alive and well! ! ! "
Digital Media Services
Actively promotes his company's in-house digital studio capabilities, including full video services for creating commercials and other digital content.

Media Appearances

John has no verified media appearances

Work History

President at HOUR Media
Sales Manager at Hearst
Sales Manager at Dow Jones
Sales at Kendall McGaw

Education

1983 - 1987
BS from Miami University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Troy, Michigan, United States Job Level : Middle Designation : President at HOUR Media
URL has been copied!

Insights For Selling To John

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Look like someone who is on top of their game
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from John

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will John move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can John take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And John

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.