John Bringardner

Evaluator
DISC Type : dcs

Executive Editor at ION

New York, New York, United States

Overview

John has no verified overview

Personality Overview

Quality Focused

Fast But Analytical

Hard To Convince

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

John has no verified topics they care about

Media Appearances

John has no verified media appearances

Work History

4-2022
Executive Editor at ION
2-2020 - 5-2022
Managing Editor - Emerging Markets at Debtwire
8-2016 - 2-2020
Global Legal Editor at Debtwire
5-2014 - 8-2016
Courts Editor at Debtwire
4-2010 - 5-2014
Bankruptcy Reporter - Leveraged Commentary & Data at Standard & Poor's

Education

2002 - 2003
M.A. from New York University
1998 - 2002
B.A. from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : N/A Location : New York, New York, United States Job Level : N/A Designation : Executive Editor at ION
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from John

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will John move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can John take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And John

Personality Compatibility


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