John Laine

Visionary
DISC Type : Ds

Founder at Starterhome Fund

Vancouver, Washington, United States

Overview

John Laine is the Founder of Starterhome Fund, focusing on solving the national housing crisis with nearly four decades of experience in real estate and impact investing. People who have worked with him describe him as knowledgeable, generous, and solution-driven. He studied Economics at Clark College.

Outside of his professional mission, John is passionate about spending time in nature, particularly hiking, swimming in lakes, and visiting National Parks. He has a lifelong entrepreneurial drive, shaped by both significant successes and failures, which fuels his current purpose-driven work.

At 11 years old, John and his twin brother started their first business, a successful "chain" of three Kool-Aid stands on a Ft. Ord Army base.

Personality Overview

Objective Evaluator

Early Adopter

Goal-Oriented

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Affordable Housing
His entire professional focus is creating affordable homeownership opportunities and solving the national housing crisis through his companies, Starterhome Fund and Condo. Fund.
Impact Investing
He is a proponent of "Compassionate Capitalism, " developing models that provide strong investor returns while creating significant social good, a principle he's followed for decades.
Real Estate Syndication
He has over 38 years of experience in real estate investing and has successfully raised capital for his projects, including $1. 7 million for a condo conversion.

Media Appearances

John has no verified media appearances

Work History

10-2025
Founder at Starterhome Fund
9-2023 - 12-2025
Founder at Condo.Fund
10-2022
Founder at Green Cottage Homes, LLC
4-2020 - 3-2022
Personal goal pursuit at Career Break
4-2017 - 12-2021
Founder / CEO at PortEngine.net

Education

2018 - 2018
Education details unavailable from Startup School Online
Economics from Clark College

More Information

Social Presence :

Prographics :

Exp : 17 Location : Vancouver, Washington, United States Job Level : Leadership Designation : Founder at Starterhome Fund
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from John

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will John move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can John take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And John

Personality Compatibility


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