Jolanda Holwerda

Activist
DISC Type : Cd

Coach, trainer, auteur, key-note speaker www.jolandaholwerda.nl at www.jolandaholwerda.nl

Amsterdam Area, Netherlands

Overview

Jolanda Holwerda is a leadership coach, trainer, author, and the founder of Lof and Lof Academy, dedicated to empowering women professionally. Holding a Masters degree from the University of Groningen, she helps women develop self-confidence and impact. Colleagues describe her as a bright coach who fosters an open and supportive atmosphere.

Describing herself as a "Journeyleader by heart" and "Writer by nature, " Jolanda is passionate about personal development and travel. Her recent reflections mention completing Camino walks and undertaking a "changemakers journey" to India, showcasing her commitment to transformative experiences and creating impact.

She is a recipient of the Joke Smit Prize, a prestigious award from the Dutch government for significantly improving the position of women in the Netherlands.

Personality Overview

Perfectionist

Logical And Quick

Observative

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Female Empowerment
Her entire career, including founding Lof and Lof Academy, is dedicated to helping women overcome professional obstacles, build confidence, and increase their impact.
Authentic Leadership
This is a core theme of her coaching and the title of her recent book, which focuses on helping women lead from a place of strength and authenticity.
Talent Development
Through Lof Academy, she helps employers develop and retain female talent, offering specific training programs like "Zet je Talent in de Spotlight".

Media Appearances

Jolanda has no verified media appearances

Work History

3-2025
Coach, trainer, auteur, key-note speaker www.jolandaholwerda.nl at www.jolandaholwerda.nl
3-2025
Bestuurslid Kinderuniversiteit Haarlem at Kinderuniversiteit Haarlem
1-2023
Trainer, coach, key note speaker Authentiek Leiderschap voor Vrouwen at Lof
6-2013 - 8-2024
Founder Stichting Lof at Lof
10-2009 - 8-2024
Directeur Lof Academy at Lof

Education

1984 - 1989
Master's degree from University of Groningen
2013 - 2023
Maskermaker from Phoenix Opleidingen

More Information

Social Presence :

Prographics :

Exp : 16 Location : Amsterdam Area, Netherlands Job Level : Mid-senior Designation : Coach, trainer, auteur, key-note speaker www.jolandaholwerda.nl at www.jolandaholwerda.nl
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Insights For Selling To Jolanda

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jolanda is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Jolanda

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jolanda move?

  • Their decision making speed is somewhere in the middle.
  • Can Jolanda take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Jolanda

Personality Compatibility


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