Jon Dunn

Observer
DISC Type : ic

Managing Director at Spruik®

New Zealand

Overview

Jon Dunn is the Managing Director at Spruik®, where he combines strategy and creativity to develop distinct brand stories that foster growth. With a background that includes founding his first company, ImageLine Marketing, he has extensive experience in steering businesses through periods of change and building strong client partnerships, particularly within the franchise sector.

Personality Overview

Example Seeker

Value Driven

Curious

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Franchise Marketing
He recently authored an article on the nuances of franchise marketing in New Zealand, focusing on strategy, execution, and scaling brand presence across multiple locations.
Creative Strategy
He emphasizes the power of combining rigorous strategic thinking with creative originality to produce tangible results that move both people and the business.
Brand Storytelling
His primary role involves helping ambitious businesses uncover their unique qualities and transform them into clear, creative, and connected brand narratives.

Media Appearances

Jon has no verified media appearances

Work History

8-2000
Managing Director at Spruik®
9-1996 - 8-2000
Managing Director at ImageLine Marketing
8-1995 - 9-1996
General Manager at Target Promotional Marketing
9-1994 - 8-1995
Production Manger at Target Promotional Marketing
1-1988 - 9-1994
Product Marketing Manager at Moore

Education

Education details unavailable from Auckland University of Technology

More Information

Social Presence :

Prographics :

Exp : 38 Location : New Zealand Job Level : Mid-senior Designation : Managing Director at Spruik®
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Insights For Selling To Jon

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Persuade objectively how your product will help them achieve their goals
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jon is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Jon

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Jon move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Jon take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Jon

Personality Compatibility


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