Jonathan Moxham

Doer
DISC Type : ds

Director of Data & Insight at British Red Cross

Greater London, England, United Kingdom

Overview

Jonathan Moxham is the Director of Data & Insight at the British Red Cross, where he leads the organizations data strategy and technological transformation. With a background including a B. Sc. in Chemistry from Leeds University and previous experience at Cancer Research UK, he is focused on leveraging data to support humanitarian missions.

He is spearheading a significant technology overhaul, replacing the organizations CRM with Salesforce Non-Profit Cloud to enhance data and digital capabilities.

Personality Overview

Strategic Planner

Fast-paced

Risk-Accepting

They exhibit a rare combination of being result-oriented but patient at the same time.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

AI for Social Good
Spoke at a 2024 event on "Generative AI for Social Good", discussing how AI can transform humanitarian work based on his experience at the British Red Cross.
Non-Profit Tech
Leading a major technology program to replace the British Red Cross's CRM with Salesforce Non Profit Cloud, enhancing their data and digital capabilities.
Data-Driven Strategy
His career progression to Director of Data & Insight highlights his focus on using data to inform strategy and decision-making in the non-profit sector.

Media Appearances

Jonathan has no verified media appearances

Work History

1-2026
Director of Data & Insight at British Red Cross
7-2025 - 1-2026
Senior Head of Data Products, Engineering & Architecture at British Red Cross
4-2024 - 6-2025
Senior Head of Data & Insight at British Red Cross
Database and Analysis Exec at Cancer Research UK

Education

1996 - 2000
B.Sc. Chemistry from Leeds University

More Information

Social Presence :

Prographics :

Exp : 1 Location : Greater London, England, United Kingdom Job Level : Mid-senior Designation : Director of Data & Insight at British Red Cross
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Insights For Selling To Jonathan

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jonathan is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Jonathan

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Jonathan move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Jonathan take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Jonathan

Personality Compatibility


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