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Jordan Edl

Wildcard · DISC type ics
Senior Director, Business Development at Alert Labs Inc.
📍 Kitchener, Ontario, Canada

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
14 Years
Current Role
Senior Director, Business Development
Job Level
Senior
Location
Kitchener, Ontario, Canada
Personality Overview

How Jordan shows up

ROI Driven
Requires Proof
Curious But Skeptical

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Priorities

Topics Jordan cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2020
Senior Director, Business Development
Alert Labs Inc.
8-2019 - 1-2020
Operations Manager
Equity Builders
12-2017 - 8-2019
Senior Manager, Plumbing Services
Water Matrix Inc.
8-2012 - 12-2017
Senior Sales Executive
Water Matrix Inc.
7-2011 - 8-2012
Sales Consultant
TSI (Techcentive Services Inc.)
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2008 - 2011
BA
Brock University
2003 - 2008
Education details unavailable
Govenor Simcoe High School
Social presence
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Behavioral profile

DISC profile (public)

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Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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