Juan Andrés Segura Uricoechea

Questioner
DISC Type : c

CEO & Founder at One Source

Bogota, D.C., Capital District, Colombia

Overview

Juan Andrés Segura Uricoechea is the CEO & Founder of One Source, where he helps businesses grow through AI and automation. His background is in business intelligence and software development, and he holds a Masters degree from EUDE Business School and has studied entrepreneurship at Wharton Online.

He often draws parallels between sports and entrepreneurship, believing that consistency is more important than talent. He values strategic thinking, understanding both when to persevere with a strategy and when it is necessary to change course and adapt to new challenges.

He is exploring how AI agents can function as personal assistants capable of executing complex tasks just as a human would.

Personality Overview

Cautious & Analytical

Price-Sensitive

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to analyze every situation thoroughly.


Topics They Care About

AI Agents
He is actively investigating and sharing insights on AI agents like OpenClaw, focusing on their potential to revolutionize personal assistance and task execution.
Entrepreneurial Philosophy
He frequently compares entrepreneurship to sports, emphasizing that consistency and strategic persistence are more valuable than pure talent for long-term success.
Balancing Operations & Innovation
He is passionate about helping companies break free from being trapped in urgent operational tasks to create space for crucial, long-term innovation.

Media Appearances

Juan has no verified media appearances

Work History

9-2024
CEO & Founder at One Source
5-2024 - 6-2025
Business Intelligence Specialist Sr at Havas Media Network
3-2023 - 5-2024
IT Manager at ACI Capital Partners
2-2022 - 3-2023
Business Intelligence/ Business Analyst at Brandlive
6-2021 - 2-2022
Software Developer at Bluedoors Hotels

Education

10-2024 - 12-2024
Entrepreneurship from Wharton Online
9-2023 - 9-2024
Master's degree from EUDE Business School

More Information

Social Presence :

Prographics :

Exp : N/A Location : Bogota, D.C., Capital District, Colombia Job Level : N/A Designation : CEO & Founder at One Source
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Insights For Selling To Juan Andrés

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Juan Andrés is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Juan Andrés

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Juan Andrés move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Juan Andrés take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Juan Andrés

Personality Compatibility


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