Juan Marín 胡马林

Critic
DISC Type : C

Miembro del Consejo Directivo at AIEMAC

Morelia, Michoacán, Mexico

Overview

Juan Marín is the General Manager of GEA Solaris, specializing in integrated solar energy solutions in Mexico. He has a background in international business from Tecnológico de Monterrey and focuses on the intersection of emerging markets and energy infrastructure. He is also a board member at AIEMAC, guiding regional industrial and economic strategy.

He is deeply passionate about bridging cultures, particularly between Mexico and East Asia, driven by his interests in language learning, politics, history, and literature. His career in international trade and consulting reflects his personal dedication to fostering global connections, especially with China, where he has studied and received multiple honors.

Juan is a past winner of Mexicos prestigious "Chinese Bridge" Mandarin language competition.

Personality Overview

Critic

Information Seeker

Negotiator

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Solar Energy Transition
As GM of GEA Solaris, he focuses on providing integrated solar solutions and believes the energy transition is a decisive factor for industrial competitiveness in Mexico.
China-Mexico Relations
His career is built on connecting East Asia and Mexico, from consulting to his current work. He frequently participates in forums and business expos in China.
Industrial Development
As a board member of AIEMAC, he is involved in strategic planning for the industrial, energy, and economic development of the Bajío region in Mexico.

Media Appearances

Juan has no verified media appearances

Work History

10-2024
Miembro del Consejo Directivo at AIEMAC
12-2018 - 5-2023
Country manager at Road Smart
2-2017 - 2-2018
International Logistics Manager at Avocado Essentials
7-2016
General Manager at GEA Solaris
12-2015 - 6-2016
International Sales at Xiufeng Energy

Education

2014 - 2018
International business from Tecnológico de Monterrey
1-2015 - 6-2016
Business certificate from Fudan University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Morelia, Michoacán, Mexico Job Level : Senior Designation : Miembro del Consejo Directivo at AIEMAC
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Insights For Selling To Juan

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Do not use very emotional or colorful language
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Juan is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Juan

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Juan move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Juan take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Juan

Personality Compatibility


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