Juliana Azevedo in

Juliana Azevedo

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President of Home Care at Procter & Gamble
📍 Panamá, Panama

Juliana Azevedo is the President of Global Home Care and P&G Professional at Procter & Gamble, leading the companys second-largest sector. With a career at P&G that began as an intern in 1996, she has a long history of brand leadership and innovation, holding degrees in both Industrial Engineering and Law.

Born and raised in São Paolo, Brazil, Juliana is a passionate advocate for education, youth development, and gender equality, serving as P&Gs Executive Sponsor for this cause. She is heavily involved in her community as a board member for United Way Worldwide and formerly as council president for UNICEF Brasil.

Unique fact: Juliana was the first woman to lead P&Gs entire business in Latin America, where she ignited a significant business turnaround.

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Experience
7 Years
Current Role
President of Home Care
Location
Panamá, Panama
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Juliana cares about

Gender Equality
Serves as the Executive Sponsor for Gender Equality at P&G and speaks on the importance of creating opportunities for women in business.
Youth Education
Has stated that her personal mission is to promote education in Brazil and has served as council president for UNICEF Brasil to improve educational standards.
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Career

Work history

7-2024
President of Home Care
Procter & Gamble
5-2022 - 7-2024
P&G Latin America President
Procter & Gamble
2-2018 - 5-2022
Brazil Operation’s General Manager / Local President
Procter & Gamble
10-2021 - 4-2023
Council President
UNICEF Brasil
5-2021 - 5-2022
Council President
United Way Brasil
In the press

Media appearances

Juliana Azevedo – P&G Leadership Profile. Featured in Procter & Gamble Official Website
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LEADERS – Juliana Azevedo – Procter & Gamble Brazil (PDF Profile). Featured in Leaders Magazine (PDF)
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Education
Industrial Engineering
Escola Politécnica da USP
Law
Pontifícia Universidade Católica de São Paulo
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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