Rafael Ignacio Zapata Pineda in

Rafael Ignacio Zapata Pineda

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Vice President Finance - Brazil at Procter & Gamble
📍 Panamá, Panama

Rafael is a finance executive with over 20 years of experience in the FMCG sector, currently serving as the Vice President of Finance for P&G Brazil. A graduate of Universidad Católica Andrés Bello, he has a strong background in strategic planning, commercial operations, and full P&L management in developing markets.

He is a multicultural leader, fully fluent in English, Spanish, and Portuguese, with extensive experience working in diverse and cross-functional teams. His career has given him a deep appreciation for collaborating across different cultural backgrounds, and he is noted as being open to relocation for new challenges.

In a recent milestone, he celebrated his first anniversary of returning to lead P&Gs finance division in Brazil.

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Experience
8 Years
Current Role
Vice President Finance - Brazil
Job Level
Senior
Location
Panamá, Panama
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Rafael cares about

Change Leadership
Identifies himself as a change-leader in his professional summary, focusing on driving results and innovation within his teams.
Developing Markets
His career includes roles as Vice President of Finance for Latin America and Brazil, showing a clear focus on navigating and growing in developing economies.
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Career

Work history

7-2024
Vice President Finance - Brazil
Procter & Gamble
9-2021 - 7-2024
Vice President Finance - Latin America Fabric & Home Care
Procter & Gamble
11-2017 - 9-2021
Finance Director - Brazil Trade Finance
Procter & Gamble
In the press

Media appearances

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Education
2001 - 2006
Bachelor
UCAB - Universidad Católica Andrés Bello
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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