Julien Lacheray

Critic
DISC Type : C

Head of Digital and Social Media, Building Materials at Amrize

Brooklyn, New York, United States

Overview

Julien has no verified overview

Personality Overview

Precise

Information Seeker

Critic

They enjoy working alone and do not rely on others very often.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Julien has no verified topics they care about

Media Appearances

Julien has no verified media appearances

Work History

6-2025
Head of Digital and Social Media, Building Materials at Amrize
3-2023 - 6-2025
Digital Marketing Lead at HolcimUS
1-2021 - 2-2023
Digital Marketing & Demand Generation Lead at Talkwalker
7-2015 - 1-2021
Senior Global Digital Marketing Manager at Holcim
2-2009 - 7-2015
Global Social Media Manager at Holcim

Education

2008 - 2009
Master from CELSA Paris-Sorbonne
2007 - 2008
Bachelor's degree from ISCPA - Institut Supérieur des Médias

More Information

Social Presence :

Prographics :

Exp : 14 Location : Brooklyn, New York, United States Job Level : Mid-senior Designation : Head of Digital and Social Media, Building Materials at Amrize
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Insights For Selling To Julien

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Julien is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Julien

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Julien move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Julien take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Julien

Personality Compatibility


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