Justin Massie

Pioneer
DISC Type : ids

Environment, Health and Safety Manager at High Liner Foods

Henry, Virginia, United States

Overview

Justin is a senior Environmental, Health, and Safety leader specializing in the food manufacturing sector. He focuses on building safety cultures, reducing incidents, and ensuring compliance with OSHA and EPA standards, leveraging a Bachelor of Engineering from St. Petersburg College to drive data-driven improvements.

He values a leadership style centered on mentorship and empowerment. He believes in giving teams the space to learn, listening before speaking, and ensuring recognition is shared rather than hoarded, a mindset that has shaped his own career path and leadership approach.

Justin has specialized expertise in managing the complexities of ammonia refrigeration safety programs.

Personality Overview

Driven But Considerate

Friendly But Fast

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Safety Culture Development
He consistently emphasizes his focus on partnering with teams to build a sustainable, safety-first culture that goes beyond mere compliance.
Food Industry Compliance
His expertise covers a wide range of critical standards, including OSHA PSM, EPA RMP, FSMA, HACCP, and GMP for the food manufacturing environment.
Process Improvement
He applies Lean and Six Sigma principles to his work, using a data-driven approach to enhance safety and operational efficiency.

Media Appearances

Justin has no verified media appearances

Work History

8-2024
Environment, Health and Safety Manager at High Liner Foods
9-2023 - 6-2024
Environment, Health and Safety Sr. Manager at AeroFarms
8-2021 - 8-2023
Business Unit Leader at Optical Cable Corporation

Education

Bachelor of Engineering - BE from St. Petersburg College

More Information

Social Presence :

Prographics :

Exp : 3 Location : Henry, Virginia, United States Job Level : Middle Designation : Environment, Health and Safety Manager at High Liner Foods
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Insights For Selling To Justin

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Justin is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Justin

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Justin move?

  • They are generally fast movers and can take quick decisions
  • Can Justin take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Justin

Personality Compatibility


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