Justin Newell in

Justin Newell

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Chief Executive Officer - INFORM North America at INFORM GmbH - Optimization Software
📍 Atlanta, Georgia, United States

As CEO of INFORM North America and a member of the Forbes Technology Council, Justin Newell specializes in AI-driven digital decision-making. His 25+ years of leadership span supply chain, automotive logistics with companies like Porsche, and business development. He holds a BA from Concordia College.

Beyond his professional focus, Justin shows an appreciation for the history of engineering and innovation. He has shared content celebrating the work of pioneers like Nikola Tesla, indicating a respect for foundational and transformative ideas in technology and power.

Unique fact: Justin was the recipient of the "Rising Star in Logistics Award" from Automotive Supply Chain Magazine in 2014.

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Experience
29 Years
Current Role
Chief Executive Officer - INFORM North America
Job Level
Leadership
Location
Atlanta, Georgia, United States
Personality Overview

How Justin shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Justin cares about

AI-driven Optimization
He leads a company focused on using AI and ML for digital decision-making and optimizing complex business processes across various industries.
Supply Chain Logistics
His career is deeply rooted in logistics, from managing vehicle operations at Porsche to now providing advanced supply chain optimization software.
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Career

Work history

1-2023
Chief Executive Officer - INFORM North America
INFORM GmbH - Optimization Software
1-2019 - 1-2023
Chief Operating Officer - INFORM North America
INFORM GmbH - Optimization Software
10-2014 - 1-2019
General Manager
Reliable Carriers, Inc.
5-2010 - 9-2014
Manager, Vehicle Logistics & Port Operations
Porsche Cars North America, Inc.
2-2003 - 5-2010
Manager, Procurement & Supplier Contracts
Porsche Cars North America, Inc.
In the press

Media appearances

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Education
1989 - 1993
BA
Concordia College
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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INFORM GmbH - Optimization Software
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