Kabier Thusu in

Kabier Thusu

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Marketing Director, SAP MEA South at SAP
📍 United Arab Emirates

Kabier Thusu is the Marketing Director for SAP MEA South, where he leads a high-performance marketing team. He is an expert in demand generation, integrated marketing strategy, and building strong business relationships. Colleagues describe him as driven, intelligent, and professional, with an MBA from the Indian School of Business Management and Administration.

Beyond his core marketing role, Kabier identifies as a storyteller, mentor, and coach. He is passionate about connecting with people, whether its developing his team, solving problems for customers, or crafting compelling narratives that resonate with diverse audiences across the Middle East and Africa.

Unique fact: He was recognized with a "Marketing Hero" award at SAP for leading transformational changes in marketing deliveries and perception.

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Experience
15 Years
Current Role
Marketing Director, SAP MEA South
Job Level
Mid-senior
Location
United Arab Emirates
Personality Overview

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Communication Style
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Work Preference

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Priorities

Topics Kabier cares about

AI in Marketing
He has been actively promoting SAP's AI Tour and the Dubai AI Experience Center, highlighting how AI is disrupting industries and creating new opportunities for customer engagement.
Customer Experience
His personal headline emphasizes connecting customers, marketing, and experiences. He focuses on conceptualizing creative and integrated customer experiences through marketing programs.
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Career

Work history

8-2021
Marketing Director, SAP MEA South
SAP
1-2018 - 9-2021
Head of Marketing for UAE, Oman and Audience Demand Generation Marketing, Middle East South
SAP
1-2015 - 1-2018
Marketing Program Manager and Industry Demand Generation Marketing- Gulf, NAL & Pakistan
SAP
3-2010 - 2-2011
Marketing Consultant
Emitac (Emirates Technology Company)- Dubai, UAE
11-2008 - 3-2010
Marketing Manager
Omnix International - Dubai, UAE
In the press

Media appearances

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Education
2007 - 2008
Executive MBA
INDIAN SCHOOL OF BUSINESS MANAGEMENT AND ADMINISTRATION
2003 - 2005
MA
Rai University (IASE), College of Media & Communication
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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