Kaleb Kimerer in

Kaleb Kimerer

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Director, Media Strategy at NerdWallet
📍 Lansing, Michigan, United States

Kaleb is a creative digital marketing professional serving as the Director of Media Strategy at NerdWallet. He specializes in innovative media planning, execution, and analysis, with extensive experience managing multi-channel paid campaigns. He holds a Bachelor of Science from Michigan State University.

Outside of his core marketing roles, Kaleb has a strong connection to the performing arts. He was an intern at the Wharton Center for Performing Arts during college, an experience he found incredibly rewarding and formative for his career.

Kaleb was endowed by the Gadaleto family for being an outstanding intern at the Wharton Center for Performing Arts.

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Experience
6 Years
Current Role
Director, Media Strategy
Job Level
Mid-senior
Location
Lansing, Michigan, United States
Personality Overview

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Priorities

Topics Kaleb cares about

Paid Media Strategy
Leads strategic planning and implementation for digital campaigns across channels like Google Search, Facebook, TikTok, and LinkedIn, focusing on optimization and growth.
Marketing Analytics
Focuses on analyzing campaign performance through bid strategies, demographics, and quality scores to inform decision-making and drive results.
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Career

Work history

4-2025
Director, Media Strategy
NerdWallet
8-2022 - 4-2025
Sr. Media Buyer
Stringo Media
5-2022 - 8-2022
Media Buyer
Stringo Media
5-2021 - 5-2022
Digital Media Account Manager
BRIDGE
1-2021 - 5-2021
Digital Advertising Strategist
Agency Bell
In the press

Media appearances

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Education
2016 - 2020
Bachelor of Science - BS
Michigan State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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