Kanchi Baldwa

Enthusiast
DISC Type : i

Founder's Office Lead at FlytBase

Pune, Maharashtra, India

Overview

Kanchi is in the Founders Office at FlytBase, focusing on growth experiments and shaping the companys transition to an AI-native operating system. Her background includes leading marketing for startups like PadCare and Wipro Linecraft AI with a focus on storytelling and lean B2B campaigns. She earned her Bachelor of Arts from Symbiosis Centre for Media & Communication.

Described as an "indie kid, " Kanchi navigates life through pictures, songs, and films. Her personal interests are rooted in the creative arts, including poetry, philosophy, photography, and scriptwriting. She is also a fan of musician Patti Smith and enjoys curating playlists for any mood.

Unique fact: She is known for her ability to create the perfect music playlist for any situation or mood.

Personality Overview

Story Driven

Optimistic

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They are more about building relationships than just cutting deals. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

AI Marketing Tools
She uses state-of-the-art AI marketing tools, building entire websites without developers, and hosts webinars like 'AI in Action' on topics such as image generation.
AI-native Culture
She frequently writes about FlytBase's culture, focusing on building AI-native teams that prioritize ownership, high agency, and context over control.
Startup Storytelling
Her career began in early-stage startups where she honed her expertise in using storytelling to drive momentum and growth.

Media Appearances

Kanchi has no verified media appearances

Work History

3-2025
Founder's Office Lead at FlytBase
7-2023
Product Marketing Lead at Wipro Linecraft AI
1-2021 - 7-2023
Marketing Manager at PadCare
12-2021 - 4-2022
Marketing Intern at Utopic Tech Private Limited
1-2021 - 3-2021
Social Media Intern at Angel Xpress Foundation

Education

6-2019 - 6-2022
Bachelor of Arts - BA from Symbiosis Centre for Media & Communication (SCMC)

More Information

Social Presence :

Prographics :

Exp : 3 Location : Pune, Maharashtra, India Job Level : Junior Designation : Founder's Office Lead at FlytBase
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Insights For Selling To Kanchi

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Give them the opportunity to lead the conversation where possible
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kanchi is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Kanchi

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Kanchi move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Kanchi take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Kanchi

Personality Compatibility


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