Karmela Gaffney

Trailblazer
DISC Type : ID

SVP & Chief Marketing Officer at American Public Education, Inc. (APEI)

Dallas, Texas, United States

Overview

Karmela has no verified overview

Personality Overview

Assertive

Achievement-Oriented

Persuasive

They are more likely to accept new and exciting technologies.  They are not against taking risks and can make tough decisions when required.
 They prefer to ensure that they are in control of the situation.

Topics They Care About

Karmela has no verified topics they care about

Media Appearances

Karmela has no verified media appearances

Work History

12-2023
SVP & Chief Marketing Officer at American Public Education, Inc. (APEI)
7-2023 - 12-2023
Acting Chief Marketing Officer at American Public Education, Inc. (APEI)
2020 - 2022
Chief Marketing Officer at Academic Partnerships
2018 - 2020
Senior Vice President Digital & Integrated Marketing at Academic Partnerships
2015 - 2018
Vice President, eCommerce and Phoenix.edu at University of Phoenix

Education

Bachelor of Arts (BA) from Arizona State University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Dallas, Texas, United States Job Level : Leadership Designation : SVP & Chief Marketing Officer at American Public Education, Inc. (APEI)
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Insights For Selling To Karmela

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Keep your pitch focused on the impact but nurture the relationship too
  • Give them control of the sales process

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t hesitate from asking them how they truly feel about your product
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karmela is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Karmela

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Karmela move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Karmela take some risk or not?

  • If necessary, they will be ready to take risks.

You And Karmela

Personality Compatibility


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