Kasper Tarp Mortensen

Inquirer
DISC Type : cd

Sr. Director, Strategy and Engagement, Medical and Marketing at Novo Nordisk

Zurich, Zurich, Switzerland

Overview

Kasper is a Sr. Director at Novo Nordisk with over 15 years of experience across the pharmaceutical value chain, focusing on medical and marketing strategy. He earned a Master of Science from Copenhagen Business School and has executive education from Harvard. People who have worked with him describe him as dedicated, intelligent, and an innovative leader.

He is passionate about a leadership philosophy centered on serving employees, sharing power, and fostering personal development. Kasper insists on working for companies with a higher purpose and surrounds himself with professionals who aim to make a difference. He is interested in creating high-impact, autonomous teams in a healthy work environment.

He is a board member for a Novo Group foundation that supports humanitarian and social causes, funded by employee board representatives.

Personality Overview

Upfront

Hard To Convince

Demanding

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Servant Leadership
His leadership philosophy is that a leader exists to serve employees, share power, and help people develop to perform their best.
Employee Development
He posts about the high cost of not investing in employee training and advocates for continuous personal development for team members.
Digital Health Influence
He follows the growing role of Digital Opinion Leaders in providing credible scientific education to other healthcare professionals and patients online.

Media Appearances

Kasper has no verified media appearances

Work History

1-2025
Sr. Director, Strategy and Engagement, Medical and Marketing at Novo Nordisk
9-2023 - 1-2025
Sr. Director, CMR Strategic Planning & Frontline Excellence at Novo Nordisk
2-2022 - 9-2023
Senior Director, Strategic Partnering and Public-Private Partnerships at Novo Nordisk
3-2018
Board Member at Medarbejdernes Honorarfond i Novo Gruppen
11-2017
Board Member at Leaders and Specialists Association (LASA)

Education

11-2022 - 1-2023
Education details unavailable from IMD
2019 - 2019
Driving Digital Strategy - Executive Education from Harvard Business School

More Information

Social Presence :

Prographics :

Exp : 11 Location : Zurich, Zurich, Switzerland Job Level : Senior Designation : Sr. Director, Strategy and Engagement, Medical and Marketing at Novo Nordisk
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Insights For Selling To Kasper Tarp

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Be crisp while making the pitch
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kasper Tarp is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Kasper Tarp

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kasper Tarp move?

  • Their decision making speed is somewhere in the middle.
  • Can Kasper Tarp take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Kasper Tarp

Personality Compatibility


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