Kate Atkin

Inquirer
DISC Type : dc

Head of Brand and Media at Wren Kitchens

United Kingdom

Overview

Kate Atkin is the Head of Brand and Media at Wren Kitchens, with a strong background in retail marketing from her time at McArthurGlen Group. She holds a Masters degree in Marketing Management from De Montfort University and has demonstrated clear career progression within brand leadership roles.

Outside of her professional life, Kate values time with her family, highlighted by a recent family trip to Cornwall. Her interests in major retailers like Harrods and B&Q suggest a keen eye for both luxury and home improvement sectors, blending personal interest with her professional expertise.

Colleagues describe her as exceptionally positive and enthusiastic, a "brilliant team player" committed to exceeding goals.

Personality Overview

Hard To Convince

Judgemental

ROI Conscious

They don’t always try to control the conversation but neither do they like yielding it fully.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Brand & Media Strategy
As the Head of Brand and Media, this is her primary area of professional expertise and responsibility at Wren Kitchens.
Retail Marketing
Her career has been built in the retail sector, with significant marketing management experience at both Wren Kitchens and McArthurGlen Group.
Team Leadership
Recommendations praise her as a "brilliant team player" with personable communication skills, highlighting her leadership qualities.

Media Appearances

Kate has no verified media appearances

Work History

12-2025
Head of Brand and Media at Wren Kitchens
9-2024 - 1-2026
Head of Brand at Wren Kitchens
7-2023 - 9-2024
Marketing Manager at McArthurGlen Group
12-2020 - 7-2023
Marketing Manager at McArthurGlen Group
10-2017 - 3-2020
Marketing Manager, Student Attraction and Experience at The University of Hull

Education

2011 - 2013
Marketing Management MSc from De Montfort University
2004 - 2007
Arts Management BA from De Montfort University

More Information

Social Presence :

Prographics :

Exp : 15 Location : United Kingdom Job Level : Mid-senior Designation : Head of Brand and Media at Wren Kitchens
URL has been copied!

Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Kate

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • Their decision making speed is somewhere in the middle.
  • Can Kate take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Kate

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.