Kate Jolly

Observer
DISC Type : ci

Global Events Manager at VALD

Brisbane, Queensland, Australia

Overview

As Global Events Manager at VALD, Kate Jolly leverages over 30 years of experience from the QSR and Food & Beverage industry. Her background at Baskin-Robbins and McDonalds provided deep expertise in business management, franchising, and learning & development. She holds a Certificate IV in Training and Assessing.

Kate is passionate about people development, a theme consistent throughout her career. She recently transitioned from a Learning & Development Specialist to her current events role at VALD, showcasing her adaptability and excitement for taking on new challenges to connect with clients and team members on a global scale.

She strongly believes that investing in training people is the key to ensuring long-term business gain.

Personality Overview

Assertive

Example Seeker

Curious

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Learning & Development
A core focus of her 30-year career, she believes investing in training people is essential for long-term business success and gain.
Global Event Planning
Her current role involves organizing major company events like VALDCon, which brings together a global team, speakers, and guests for connection and insight.
Franchise Operations
[Predicted] Her extensive background as a National Manager at Baskin-Robbins and advisor at McDonald's suggests deep expertise in franchise business models and training.

Media Appearances

Kate has no verified media appearances

Work History

8-2025
Global Events Manager at VALD
8-2023 - 8-2025
Learning Development Specialist at VALD
2-2022 - 7-2023
National Learning & Development Manager at Baskin-Robbins Australia
2-2019 - 2-2022
National Training Manager at Baskin-Robbins Australia
1-2016 - 2-2019
Retail Traineeship Advisor at McDonald's

Education

1986 - 1991
Education details unavailable from Oxley High School

More Information

Social Presence :

Prographics :

Exp : 37 Location : Brisbane, Queensland, Australia Job Level : Middle Designation : Global Events Manager at VALD
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Kate

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They like to analyze well and then make their decisions.
  • Can Kate take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Kate

Personality Compatibility


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