Katherine Hetherington Cunfer

Enthusiast
DISC Type : i

Senior Director, Business Development at SitelogIQ

Reading, Pennsylvania, United States

Overview

Katherine has no verified overview

Personality Overview

Optimistic

Story Driven

Amiable & Agreeable

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Katherine has no verified topics they care about

Media Appearances

Katherine has no verified media appearances

Work History

1-2026
Senior Director, Business Development at SitelogIQ
3-2024 - 1-2026
Director of Government Affairs at SitelogIQ
1-2020 - 3-2024
Director Of Government and Community Relations at Greater Reading Chamber Alliance
1-2019 - 1-2020
Deputy District Director at Congressman Dan Meuser
3-2014 - 12-2018
Director of External Affairs at Pennsylvania Department of Environmental Protection

Education

2002 - 2006
AGBM and AEE from Penn State University
Education details unavailable from Widener University Schools of Law

More Information

Social Presence :

Prographics :

Exp : 17 Location : Reading, Pennsylvania, United States Job Level : Senior Designation : Senior Director, Business Development at SitelogIQ
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Insights For Selling To Katherine

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katherine is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Katherine

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Katherine move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Katherine take some risk or not?

  • They can take some low-probability risks if needed.

You And Katherine

Personality Compatibility


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