Katie D. in

Katie D.

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Fractional Gen AI Creative Director and Creative Strategist at Halo And Echo
📍 London, England, United Kingdom

Katie is a Fractional Creative Director and AI Creative Technologist who has generated over $1B in advertising revenue. A BIMA 100 winner and ex-Google/YouTube creative strategist, she now scales creative production using AI. She holds a Bachelor of Laws degree and is also a member of the BIMA AI Council.

Outside of work, Katie is a strong advocate for female entrepreneurs and is part of the #FemTUK community. In a recent career move, she prioritized her personal health and wellness, a journey she has shared publicly. People who have worked with her describe her as creative, thoughtful, dedicated, and entrepreneurial.

Unique fact: Katie received an RIAA Gold Plaque in 2023 for her marketing contributions to a music campaign.

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Experience
7 Years
Current Role
Fractional Gen AI Creative Director and Creative Strategist
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

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Communication Style
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Priorities

Topics Katie cares about

AI in Creative
Her entire current business, Halo And Echo, focuses on helping companies scale creative production through AI. She also co-authored the UK's first AI standards for creative industries.
Female Entrepreneurship
She is a founder who publicly shares the journey of being a solo female entrepreneur and is a proud member of the #FemTUK community, highlighting its importance for support.
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Career

Work history

5-2024
Fractional Gen AI Creative Director and Creative Strategist
Halo And Echo
1-2024 - 7-2025
AI Council Member
BIMA (British Interactive Media Association)
3-2023 - 3-2024
Global Head of Creativity and Design | Black Google Network
Google
9-2022 - 3-2024
Global Artist and Product Marketing Manager | YouTube Music
YouTube
11-2019 - 9-2022
Senior Product Marketing Manager, Creative (YouTube Ads and AI Production Tools)
Google
In the press

Media appearances

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Education
Executive MBA - Google Marketing Academy
The Wharton School
Bachelor's of Laws (LLB)
Brunel University of London
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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