Katie Frederick

Observer
DISC Type : ic

Director of Communications at The Awty International School

United States

Overview

Katie has no verified overview

Personality Overview

Curious

Example Seeker

Value Driven

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Katie has no verified topics they care about

Media Appearances

Katie has no verified media appearances

Work History

7-2025
Director of Communications at The Awty International School
2-2020 - 7-2025
Founder at Digital Wing Co
8-2019 - 1-2020
Account Manager at Neon Ambition
8-2017 - 8-2019
Digital Marketing Specialist at Decode Digital Marketing
8-2017
Social Media Specialist at Decode Digital Marketing

Education

2009 - 2011
Bachelor of Business Administration (B.B.A.) from Bond University
2010 - 2010
Study Abroad from University of Delaware

More Information

Social Presence :

Prographics :

Exp : 8 Location : United States Job Level : Mid-senior Designation : Director of Communications at The Awty International School
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Katie

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • They like to analyze well and then make their decisions.
  • Can Katie take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Katie

Personality Compatibility


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