Katy McBurnie

Inspirer
DISC Type : id

Commercial Planning Director - Project Lead at Molson Coors Beverage Company

Greater Philadelphia, United States

Overview

Katy has no verified overview

Personality Overview

Generous

Achievment Oriented

Charming & Persuasive

They usually prefer to drive the conversation.  They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.

Topics They Care About

Katy has no verified topics they care about

Media Appearances

Katy has no verified media appearances

Work History

3-2026
Commercial Planning Director - Project Lead at Molson Coors Beverage Company
1-2017 - 2-2026
Revenue Management Director at Molson Coors Beverage Company
5-2016 - 12-2016
Revenue Management Manager at MillerCoors
9-2014 - 5-2016
Area Sales Manager at MillerCoors
9-2013 - 8-2014
Trade Marketing at Church & Dwight, Co., Inc.

Education

2003 - 2007
B.A from University of Pennsylvania

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Philadelphia, United States Job Level : Mid-senior Designation : Commercial Planning Director - Project Lead at Molson Coors Beverage Company
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Insights For Selling To Katy

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Refer to testimonials from well known people to highlight the value of your product
  • Clearly address the competitive aspects

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katy is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Katy

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Katy move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Katy take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Katy

Personality Compatibility


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