Keith Ockenden

Energizer
DISC Type : I

CEO at Zeus Packaging

Taunton, Inglaterra, Reino Unido, United Kingdom

Overview

Keith Ockenden is the CEO of Zeus Packaging, a global packaging solutions provider. With over three decades of leadership experience, he focuses on profitable growth, operational excellence, and harnessing a "Can Do" culture. His strategic approach centers on innovation, customer needs, and driving business efficiencies through acquisitions and organic growth.

Outside of his CEO role, Keith is passionate about football and serves as the Chairman of the Non-Executive Board for Cork City FC. An older interview reveals he also has interests in motor racing, skiing, and rugby, and enjoys spending his leisure time with his family.

He launched a Graduate Sales Development Programme at Zeus, an initiative he finds especially meaningful as his own career started in a similar program.

Personality Overview

Full Of Energy

Enthusiastic

Big Picture Person

They are friendly, approachable and love to make new connections.  They are really good at seeing what the long-term impacts of their decisions could be. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Sustainable Packaging
Passionate about delivering sustainable and scalable packaging solutions, focusing on reducing waste and improving environmental performance for customers.
Growth Through Acquisition
Actively leads Zeus's strategy of acquiring companies to enhance capabilities, achieve economies of scale, and expand its global footprint across Europe and beyond.
Supply Chain Efficiency
Focuses on optimizing the supply chain to unlock value, reduce costs, and improve service for customers across manufacturing and distribution.

Media Appearances

Keith has no verified media appearances

Work History

9-2020
CEO at Zeus Packaging
9-2019
Group Managing Director at Zeus Packaging
9-2019
Group Managing Director at Zeus Packaging
3-2023 - 10-2024
Chairman of Non Exec Board at Cork City FC
8-2007 - 9-2019
Commercial Director at Mole Valley Farmers

Education

1983 - 1989
Education details unavailable from Chepstow Comprehensive
1983 - 1989
Education details unavailable from Chepstow comprehensive

More Information

Social Presence :

Prographics :

Exp : 27 Location : Taunton, Inglaterra, Reino Unido, United Kingdom Job Level : Leadership Designation : CEO at Zeus Packaging
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Insights For Selling To Keith

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Do some small talk, ask them how things are going on their side
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid cutting into their flow
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Keith is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Keith

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Keith move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Keith take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Keith

Personality Compatibility


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