Ken Braswell

Researcher
DISC Type : Cs

Director of Manufacturing at Reser's Fine Foods

Halifax, North Carolina, United States

Overview

Ken Braswell is the Director of Manufacturing for Resers Fine Foods and Don Pancho Mexican Foods Halifax Campus. With over 11 years at Resers, he has a history of leading teams to achieve excellence, including earning "Plant of the Year" awards. He holds an MBA from Wake Forest University.

Ken is deeply involved in local community initiatives. He takes great pride in the employee-led Resers Cares team and their work supporting underprivileged children in Northampton County through local social services.

He has dual responsibility for two major food brands, overseeing both the salad and Mexican food manufacturing plants on the same campus.

Personality Overview

Perfectionist

Cost Conscious

Self-Disciplined

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  Being observant comes to them naturally. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Manufacturing Excellence
Celebrated his team achieving the "2020 Plant of the Year" and aims to build the "2023 Plant of the Year" with his expanded team.
Team Leadership
Expresses pride in his team's growth and leadership, and credits them for his own career milestones and success.
Community Philanthropy
Proudly shared the work of the Reser's Cares team in distributing gifts to underprivileged children in the local community.

Media Appearances

Ken has no verified media appearances

Work History

5-2022
Director of Manufacturing at Reser's Fine Foods
8-2010 - 7-2022
General Manager at Reser's Fine Foods

Education

1980 - 1982
MBA from Wake Forest University School of Business
1976 - 1980
Bachelor of Science (BS) from The University of North Carolina at Chapel Hill

More Information

Social Presence :

Prographics :

Exp : 15 Location : Halifax, North Carolina, United States Job Level : Mid-senior Designation : Director of Manufacturing at Reser's Fine Foods
URL has been copied!

Insights For Selling To Ken

During A Call Or A Meeting

DO's

  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • When following up with them, expect slowness; use questions to engage them, preferably over email.

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ken is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Ken

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Ken move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Ken take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Ken

Personality Compatibility


Other Reser's Fine Foods Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.