Kevin Maddox

Questioner
DISC Type : c

Sr. Director, Integrations at Alcon

Fort Worth, Texas, United States

Overview

Kevin Maddox is a Senior Director at Alcon with over 25 years of deep experience in the ophthalmic industry. His expertise spans clinical research, sales management, and global marketing. He holds an MBA from Penn State University and a certification in Change Management from Cornell University.

A decorated military veteran, Kevin retired as a Major from the US Air Force Reserve after a distinguished 24-year career, where he served as a Hospital Administration Officer. His interests include major medical technology companies like Siemens and Medtronic.

He was awarded the Meritorious Service Medal for his distinguished career in the US Air Force.

Personality Overview

Systematic

Cautious & Analytical

Price-Sensitive

They prefer to fully evaluate every situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Ophthalmic Industry
He has over 25 years of comprehensive experience in ophthalmology, from clinical applications and research to sales and strategic marketing on a global scale.
Change Management
He recently earned a certification in Change Management from Cornell, directly relevant to his current role focusing on integrations at a major corporation.
Global Markets
A significant part of his career has involved managing business and leading marketing efforts in international markets, including Asia, Europe, and Latin America.

Media Appearances

Alcon Maddox On Air. Featured in Apple Podcasts

See Now

Work History

1-2022
Sr. Director, Integrations at Alcon
10-2016 - 12-2021
Global Director, Clinical Applications Training at Alcon
1-2014 - 10-2016
Global Product Director, Refractive Marketing at Alcon
1-2010 - 12-2013
Director, Global Surgical Development (Sales Training and Development) at Alcon
3-2007 - 12-2009
District Sales Manager at Alcon

Education

2002 - 2004
Master of Business Administration (MBA) from Penn State University
1998 - 2000
BS from University of Phoenix

More Information

Social Presence :

Prographics :

Exp : 37 Location : Fort Worth, Texas, United States Job Level : Senior Designation : Sr. Director, Integrations at Alcon
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Insights For Selling To Kevin

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kevin is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Kevin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kevin move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Kevin take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Kevin

Personality Compatibility


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