Kim Hacker

Energizer
DISC Type : I

Chief Operating Officer at Arrows

San Diego Metropolitan Area, United States

Overview

Kim Hacker is the Chief Operating Officer at Arrows, where she specializes in business operations, sales, and customer onboarding. A graduate of Bemidji State University, she leverages her extensive experience to build efficient and scalable processes. She is a recognized HubSpot expert and a frequent speaker on leveraging technology for customer success.

An active participant in the tech community, Kim frequently engages in industry events like INBOUND. Although she describes herself as an introvert, she enjoys connecting with peers and deepening professional relationships at conferences. She is also the creator and host of the "Onboarding Therapy" podcast, exploring challenges faced by customer onboarding teams.

Unique fact: Kims journey at Arrows is distinctive; she started as a customer who was passionate about solving the same problems as the founders before eventually joining the company as COO.

Personality Overview

Full Of Energy

Believer

Imaginative

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Customer Onboarding
Her career is dedicated to enhancing customer onboarding processes, a topic she explores deeply as the host of the "Onboarding Therapy" podcast.
HubSpot Ecosystem
As an expert with over a decade of experience, she frequently discusses running high-impact customer success and onboarding processes entirely within HubSpot.
AI in Sales
She has conducted deep analyses of AI note-takers and advocates for proactive AI tools that integrate seamlessly into sales and customer success workflows.

Media Appearances

Kim has no verified media appearances

Work History

5-2025
Chief Operating Officer at Arrows
2-2023 - 5-2025
Head of Business Operations at Arrows
7-2021 - 2-2023
Business Operations Manager at Arrows
5-2021 - 7-2021
Senior Manager, Customer Onboarding at Sawyer
1-2020 - 5-2021
Customer Onboarding Manager at Sawyer

Education

2008 - 2012
BS from Bemidji State University

More Information

Social Presence :

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Exp : 12 Location : San Diego Metropolitan Area, United States Job Level : Leadership Designation : Chief Operating Officer at Arrows
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Insights For Selling To Kim

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kim is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Kim

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Kim move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Kim take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Kim

Personality Compatibility


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