Kira McCroden
Wildcard · DISC type cisKira McCroden is the VP of Marketing and Communications at Forerunner, a venture capital firm focused on consumer brands. She has over a decade of experience building communications programs from the ground up, notably leading Modern Fertilitys brand strategy through its $225M acquisition. Kira holds a Bachelors Degree from UC Santa Barbara.
Outside of work, Kira has a wide array of hobbies she enjoys, including long-distance bike riding, pilates, samba dancing, boxing, fly fishing, surfing, and ceramics. She enjoys exploring nature-filled destinations and is always open to an outdoor walk-and-talk.
Fun fact: Before joining Forerunner, she was already applying to be a part-time travel advisor for Fora, one of their portfolio companies, simply because she admired the brand.
Read the full overview →How Kira shows up
They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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