Kristin Gross 👟

Enthusiast
DISC Type : i

Vice President, Analytics Center of Excellence at Designer Brands

Columbus, Ohio, United States

Overview

Kristin Gross is the Vice President of the Analytics Center of Excellence at Designer Brands, where she leads assortment, marketing, digital, and customer analytics. A graduate of The Ohio State University Fisher College of Business, she has progressed through several leadership roles in planning and analytics within the company.

She is deeply engaged in her companys culture, actively participating in team traditions and promoting philanthropic initiatives like the DSW shoe donation drive. Her posts suggest she values community and a positive work environment, often referring to colleagues as her "DBI family. "

Unique fact: Kristin personally uses her social media platform to recruit new talent for her growing analytics team.

Personality Overview

Non-Confrontational

Consensus Focused

Amiable & Agreeable

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Retail Analytics
As the head of the Analytics Center of Excellence, she is focused on using data to drive strategy in assortment, marketing, and digital channels.
Talent Recruitment
Frequently posts about hiring for her team, emphasizing the need for curious, collaborative, and self-motivated leaders to join the "Designer Brands family. "
Consumer Insights
Focuses on utilizing internal and external data to understand macro trends among footwear consumers and inform strategic decisions.

Media Appearances

Kristin has no verified media appearances

Work History

4-2023
Vice President, Analytics Center of Excellence at Designer Brands
4-2022 - 4-2023
Vice President, Planning and Operations at Designer Brands
8-2020 - 5-2022
Sr. Director, MP&A and Operations at Designer Brands
7-2019 - 8-2020
Director, MP&A and Operations at Designer Brands
2-2017 - 6-2019
Director of Planning at L Brands

Education

2000 - 2004
BSBA from The Ohio State University Fisher College of Business

More Information

Social Presence :

Prographics :

Exp : 21 Location : Columbus, Ohio, United States Job Level : Senior Designation : Vice President, Analytics Center of Excellence at Designer Brands
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Insights For Selling To Kristin

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristin is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Kristin

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Kristin move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Kristin take some risk or not?

  • They can take some low-probability risks if needed.

You And Kristin

Personality Compatibility


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