Kristin Kolb

Observer
DISC Type : ic

Director of Demand Generation & Account Based Marketing at Workiva

United States

Overview

Kristin has no verified overview

Personality Overview

Value Driven

Example Seeker

Assertive

They are generally good communicators and can be hard to convince.  They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Kristin has no verified topics they care about

Media Appearances

Kristin has no verified media appearances

Work History

1-2026
Director of Demand Generation & Account Based Marketing at Workiva
9-2024 - 1-2026
Director of Account Based Marketing and Activation at Workiva
8-2023 - 9-2024
Director, Account Based Marketing at Workiva
9-2021 - 8-2023
Sr. Director Growth Marketing / Director, Account Based Marketing at Matillion
1-2020 - 9-2021
Senior Manager, Account Based Marketing at Matillion

Education

2010 - 2012
Bachelor of Arts (B.A.) from California Lutheran University

More Information

Social Presence :

Prographics :

Exp : 14 Location : United States Job Level : Mid-senior Designation : Director of Demand Generation & Account Based Marketing at Workiva
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Insights For Selling To Kristin

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristin is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Kristin

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Kristin move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Kristin take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Kristin

Personality Compatibility


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