Lacy Marrujo

Pioneer
DISC Type : Dsi

Senior Marketing Strategist at American First Finance

Greater Seattle Area, United States

Overview

Lacy has no verified overview

Personality Overview

Decisive But Friendly

Friendly But Fast

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Lacy has no verified topics they care about

Media Appearances

Lacy has no verified media appearances

Work History

1-2022
Senior Marketing Strategist at American First Finance
4-2019 - 1-2022
Head of Lender Partnerships at IT Media Solutions
6-2017 - 3-2019
Head of Production & Lender Strategy at Acquire Interactive, LLC
1-2017 - 6-2017
Director of Account Management (PartnerWeekly, a SellingSource company) at Acquire Interactive, LLC
8-2009 - 1-2017
Account Manager & Production Manager (PartnerWeekly, SellingSource company) at Acquire Interactive, LLC

Education

Bachelor of Science (BS) from City University of Seattle
Associate of Science - AS from Bellevue College

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Seattle Area, United States Job Level : Junior Designation : Senior Marketing Strategist at American First Finance
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Insights For Selling To Lacy

During A Call Or A Meeting

DO's

  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Showcase existing customers and use case-studies to grab their attention
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lacy is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Lacy

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Lacy move?

  • They are generally fast movers and can take quick decisions
  • Can Lacy take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Lacy

Personality Compatibility


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