Lael Ellis

Evaluator
DISC Type : scd

Chief Information Officer at Primerica

Atlanta Metropolitan Area, United States

Overview

Lael Ellis is the Chief Information Officer at Primerica, where she applies over two decades of experience to lead technology strategy and digital transformation. Educated at the University of Alabama at Birmingham and Auburn University, colleagues describe her as a focused, strategic, tenacious, and decisive leader committed to delivering customer-focused solutions.

She is an active member of the Georgia tech community and participates in organizations like GeorgiaCIO, engaging with peers to shape the future of technology in business. She is also passionate about mentoring and developing the next generation of IT professionals, celebrating the talent and enthusiasm of young interns.

As a multiple-time finalist for the GeorgiaCIO ORBIE Awards, she is consistently recognized for demonstrating excellence in technology leadership.

Personality Overview

Thorough Evaluator

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Digital Transformation
As CIO, she is responsible for shaping and executing a technology vision that propels Primerica's digital evolution and business success.
Technology Leadership
Actively participates in organizations like GeorgiaCIO, engaging with peers and has been a finalist for the ORBIE awards for technology leadership.
Developing IT Talent
She publicly celebrates and shows enthusiasm for mentoring the next generation of IT professionals, as seen with Primerica's summer interns.

Media Appearances

Lael has no verified media appearances

Work History

8-2021
Chief Information Officer at Primerica
8-2020 - 8-2021
Vice President of Emerging Technology at Protective Life
8-2018 - 8-2020
Senior Vice President Software Engineering at BBVA
2-2018 - 8-2018
Senior Director Shopper Success at Shipt
6-2014 - 2-2018
Director of IT Strategy and Services at University of Alabama at Birmingham

Education

2016 - 2019
Master of Business Administration (M.B.A.) from University of Alabama at Birmingham
1994 - 1998
Bachelor of Science (B.S.) from Auburn University at Montgomery

More Information

Social Presence :

Prographics :

Exp : 24 Location : Atlanta Metropolitan Area, United States Job Level : Leadership Designation : Chief Information Officer at Primerica
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Insights For Selling To Lael

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lael is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Lael

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Lael move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Lael take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Lael

Personality Compatibility


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