Lane DeVore

Go-getter
DISC Type : d

Founder at LogicRx

Dubuque County, Iowa, United States

Overview

Lane DeVore is the founder of LogicRx, an independent pharmacy benefit consultancy. He specializes in employer-sponsored PBM plans, using a data-driven process to negotiate contracts and manage transitions. He earned his Bachelor of Business Administration from St. Ambrose University.

He was the recipient of the 2017 Bandits Scholar Award, a merit and need-based scholarship from the Quad City River Bandits.

Personality Overview

Self-Confident

Vision Oriented

Challenger

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

PBM Cost Containment
His consultancy focuses on creating value for employers through PBM contract negotiations, RFPs, and AWP auditing.
Challenging Big Pharma
He has publicly criticized what he calls media "hit pieces" designed to protect the profit centers of large pharmaceutical companies.
Sustainable Business Solutions
A core focus of his firm is to identify and implement sustainable solutions that address the root causes of client issues.

Media Appearances

Lane has no verified media appearances

Work History

3-2025
Founder at LogicRx
5-2019 - 3-2025
Pharmacy Analyst at Cottingham & Butler
5-2018 - 5-2019
Summer Intern at Cottingham & Butler
8-2017 - 4-2018
Sales Associate at Lowe's Companies, Inc.
8-2015 - 8-2017
Work Study Student at St. Ambrose University

Education

2015 - 2019
Bachelor of Business Administration - BBA from St. Ambrose University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Dubuque County, Iowa, United States Job Level : Leadership Designation : Founder at LogicRx
URL has been copied!

Insights For Selling To Lane

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Highlight the competitive differentiation of your product
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Avoid repeating yourself or making generalizations
  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lane is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Lane

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lane move?

  • Their decision making speed is somewhere in the middle.
  • Can Lane take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Lane

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.