Laura A. Edwards, MBA

Pioneer
DISC Type : Ids

Director of Marketing, North America at Dräger

Greater Philadelphia, United States

Overview

Laura has no verified overview

Personality Overview

Driven But Considerate

Friendly But Fast

Dynamic But Sincere

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

8-2013
Director of Marketing, North America at Dräger
4-2011 - 8-2013
Corporate Marketing Manager at Solar Atmospheres
1-2000 - 3-2011
Marketing Consultant at Infusion Marketing

Education

1997 - 1999
Master of Business Administration (M.B.A.) from Penn State Great Valley
9-2025 - 11-2025
Certificate from Northwestern University - Kellogg School of Management

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Philadelphia, United States Job Level : Mid-senior Designation : Director of Marketing, North America at Dräger
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Insights For Selling To Laura A.

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Showcase existing customers and use case-studies to grab their attention
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura A. is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Laura A.

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Laura A. move?

  • They are generally fast movers and can take quick decisions
  • Can Laura A. take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Laura A.

Personality Compatibility


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