Laura Allerton is the Head of Organic at Receptional, where she leads SEO, content, and digital PR teams. A marketing leader and strategist, she specializes in building high-performing teams and aligning organic strategies with client objectives. She holds a Masters degree in Journalism at a distinction level.
Outside of work, Laura has volunteered as a radio presenter and blogger, writing about music and local events. She has also received an award for achievement in dance. A recent social media post indicates she is an expecting mother, sharing the first appearance of her "baby bump" on camera.
Unique fact: Laura has experience as a volunteer radio presenter, hosting a weekly show using voice tracking software.
Read the full overview →They like to stay in control of the negotiation or defining of the terms. They do not care very much about building rapport or relationships. They respond better to strong and respectful interactions.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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