Laura Campbell

Commander
DISC Type : D

Ruminant/ Equine Commercial Manager at Anpario plc

Springtown, Texas, United States

Overview

Laura Campbell is a strategic advocate for animal health with over 20 years of experience in the feed industry, specializing as a Ruminant/Equine Commercial Manager. A graduate of California Polytechnic State University, she holds multiple certifications including PAACO and ISO 9001: 2015. Colleagues describe her as dynamic, dedicated, thoughtful, and collaborative, with exceptional integrity.

Laura has a strong passion for the equine industry, which is reflected in her consulting firms name, Red Mare Consulting, and her specialized roles focusing on horse immunity and performance. Her concern for the local equestrian community is evident from her social media posts about events impacting North Texas.

She uniquely combines commercial sales management with being a certified contract auditor, committed to ensuring a safe food supply and improving animal welfare.

Personality Overview

Decisive

Strong-Willed

Very Quick

They like to move fast and expect the same from others.  They prefer to be the ones controlling the conversation or defining the terms. They are not always relationship oriented.

Topics They Care About

Animal Welfare
Her professional focus is on animal health and welfare improvements, and she is a PAACO (Professional Animal Auditor Certification Organization) certified auditor for poultry.
Equine & Ruminant Nutrition
Manages commercial efforts for equine and ruminant products at Anpario plc and previously worked as an Equine Specialist at Zinpro Corporation, focusing on performance diets.
Food Safety Auditing
Works as a Contract Auditor for NSF and holds ISO 9001: 2015, HACCP, and PCQI certifications, underscoring her commitment to a safe food supply.

Media Appearances

Laura has no verified media appearances

Work History

9-2025
Ruminant/ Equine Commercial Manager at Anpario plc
11-2024 - 7-2025
Account Manager at Feathers To Fur
10-2024
Contract Sales Manager at Red Mare Consulting
11-2023
Contract Auditor at NSF
9-2023 - 10-2024
Equine Specialist at Zinpro Corporation

Education

1995 - 2000
Bachelor of Science (B.S.) from California Polytechnic State University-San Luis Obispo
2017 - 2018
Education details unavailable from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 25 Location : Springtown, Texas, United States Job Level : Middle Designation : Ruminant/ Equine Commercial Manager at Anpario plc
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Refer to testimonials from well-known industry leaders
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Laura

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Laura take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Laura

Personality Compatibility


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