Laura Castaneda in

Laura Castaneda

Pioneer · DISC type sid
Sr. Director, Marketing and Strategic Communication at Xentria, Inc.
📍 Greater Chicago Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
18 Years
Current Role
Sr. Director, Marketing and Strategic Communication
Job Level
Senior
Location
Greater Chicago Area, United States
Personality Overview

How Laura shows up

Decisive But Friendly
Friendly But Fast
Dynamic But Sincere

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product

Priorities

Topics Laura cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2025
Sr. Director, Marketing and Strategic Communication
Xentria, Inc.
3-2020 - 3-2025
Managing Director
E Squared Communications
1-2018 - 3-2020
VP Client Services
E Squared Communications
1-2017 - 1-2018
Group Account Director
Cambridge BioMarketing
1-2012 - 1-2017
Group Management Supervisor
Cambridge BioMarketing
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
BS
Butler University
Education details unavailable
University of Galway
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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