Laura Clerkin

Energizer
DISC Type : I

Director, Product Marketing & Sales Enablement, Networked Solutions at Itron, Inc.

Huntsville, Alabama, United States

Overview

Laura has no verified overview

Personality Overview

Relationship Oriented

Imaginative

Enthusiastic

They are really good at seeing what the long-term impacts of their decisions could be.  They are friendly, approachable and love to make new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

12-2023
Director, Product Marketing & Sales Enablement, Networked Solutions at Itron, Inc.
2017 - 11-2023
Sr. Product Marketing Manager, Networked Solutions & Smart Cities at Itron, Inc.
2011 - 2017
Marketing Communications Manager at Tantalus Systems
2008 - 2011
Director of Marketing at Carina Technology, Inc.
2005 - 2008
Marketing Specialist at Carina Technology, Inc.

Education

BSBA from The University of Alabama in Huntsville

More Information

Social Presence :

Prographics :

Exp : 21 Location : Huntsville, Alabama, United States Job Level : Mid-senior Designation : Director, Product Marketing & Sales Enablement, Networked Solutions at Itron, Inc.
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Share some stories about how you you have helped people in similar positions succeed
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Laura

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Laura take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Laura

Personality Compatibility


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