Laura Holmberg

Collaborator
DISC Type : is

Sr. Director, Client Experience at Prologue

Washington DC-Baltimore Area, United States

Overview

Laura has no verified overview

Personality Overview

Fair-minded

Good Listener

Example Driven

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  They are more likely to opt for solutions that are proven in the market. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

1-2024
Sr. Director, Client Experience at Prologue
6-2017 - 1-2024
Vice President, Marketing & Industry Communications at U.S. Travel Association
9-2012 - 1-2018
Senior Director, Marketing at U.S. Travel Association
9-2010 - 9-2012
Director, Marketing at U.S. Travel Association
3-2007 - 9-2010
Manager, Marketing and Web Services at U.S. Travel Association

Education

Bachelor's degree from Miami University
Master's degree from The George Washington University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Washington DC-Baltimore Area, United States Job Level : Senior Designation : Sr. Director, Client Experience at Prologue
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Use testimonials, case studies to show them why it is a low-risk, high-value decision
  • Take time to make them feel comfortable before getting to the main pitch
  • Show genuine interest in solving their problems

DONT's

  • Don’t sound very transactional
  • Don’t give the impression of being unproven or risky
  • Don’t get into excessive details unless prompted

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from Laura

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can Laura take some risk or not?

  • It is unlikely that they will take many risks.

You And Laura

Personality Compatibility


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