Laura K. Fries

Enthusiast
DISC Type : i

EVP, large client leader at Edelman

Greater Chicago Area, United States

Overview

Laura has no verified overview

Personality Overview

Non-Confrontational

Optimistic

Amiable & Agreeable

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

1-2025
EVP, large client leader at Edelman
2-2021 - 1-2025
Executive Vice President at Edible, Inc. a Daniel J. Edelman Company
1-2017 - 2-2020
Executive Vice President at Edelman
1-2012 - 1-2017
Senior Vice President at krispr communications
11-2005 - 1-2012
Vice President at Edelman

Education

French from Aix-Marseille University
BA from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 25 Location : Greater Chicago Area, United States Job Level : Leadership Designation : EVP, large client leader at Edelman
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Insights For Selling To Laura K.

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Compliment them about their personality if you get a chance
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura K. is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Laura K.

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Laura K. move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Laura K. take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Laura K.

Personality Compatibility


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