Laura Prietula

Judge
DISC Type : Dc

Senior Advisor to the CIO and PDAS at U.S. Department of Veterans Affairs

Atlanta Metropolitan Area, United States

Overview

Dr. Laura Prietula is a technology executive at the U.S. Department of Veterans Affairs focused on digital transformation and electronic health record modernization. She is also the CEO of Seldon Advisory Services, offering executive coaching backed by a Doctorate from Vanderbilt University and a PCC certification. Colleagues have noted her loving and laid-back attitude.

Laura is a proud breast cancer survivor who values gratitude, resilience, and deep personal connections. Born and raised in Mexico City, she is passionate about her heritage and supporting women through communities she calls her "tribe." She is a vocal advocate for STEM education and empowering the next generation of leaders.

She recently celebrated being five years cancer-free, a personal milestone she uses to inspire resilience and gratitude in others.

Personality Overview

Fast But Wary

Generally Skeptic

Objective Thinker

They are not always relationship oriented.  They like to move fast and expect the same from others. They take a lot of pride in personal achievements.

Topics They Care About

EHR Modernization
As Deputy CIO at the VA, she is a key leader in the technical implementation and modernization of the electronic health record system for U.S. veterans.
Women in Tech
A core passion mentioned in her professional headline, she is a panelist at women's CIO events and speaks on empowering women in STEM fields.
Executive Coaching
As CEO of Seldon Advisory Services and a Professional Certified Coach, she guides leaders and organizations through complex technological and organizational changes.

Media Appearances

Laura Prietula, Deputy Chief Information Officer, U.S. Department of Veterans Affairs. Featured in Becker's Hospital Review – Digital Health & Health IT Podcast

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Dr. Laura Prietula, Ed.D. - VA EHR Modernization. Featured in U.S. Department of Veterans Affairs (digital.va.gov)

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Work History

2-2026
Senior Advisor to the CIO and PDAS at U.S. Department of Veterans Affairs
8-2022 - 2-2026
Deputy Chief Information Officer, Electronic Health Record Modernization Integration Office-EHRM IO at U.S. Department of Veterans Affairs
12-2021 - 8-2022
Deputy Chief Information Officer (Acting) for the Electronic Health Record Modernization - DCIO EHRM at U.S. Department of Veterans Affairs
5-2021 - 12-2021
Executive Director at U.S. Department of Veterans Affairs
12-2018 - 5-2021
Deputy Director at U.S. Department of Veterans Affairs

Education

1-2024 - 8-2024
Evidence Based Coaching from Fielding Graduate University
2020 - 2022
Doctor of Education - EdD from Vanderbilt University

More Information

Social Presence :

Prographics :

Exp : 30 Location : Atlanta Metropolitan Area, United States Job Level : Leadership Designation : Senior Advisor to the CIO and PDAS at U.S. Department of Veterans Affairs
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Be respectful but crisp
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Laura

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Laura take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Laura

Personality Compatibility


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