Laura victoria Botero Rojas in

Laura victoria Botero Rojas

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Head Comercial Colombia at Global66
📍 Colombia

Laura Victoria is the Head Comercial for Colombia at Global66, bringing over 12 years of experience in strategic alliances and marketing for fintech and e-commerce leaders like Ualá and Groupon. Colleagues describe her as resilient, disciplined, and a dedicated leader. She holds a Masters in Digital Marketing and E-commerce.

She is passionate about fostering strong professional relationships and a collaborative team culture. Her activities highlight a focus on connecting with people beyond screens, bringing teams, clients, and influencers together to create shared experiences and build synergy.

She actively humanizes business by creating events that unite international teams and build genuine personal connections.

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Experience
12 Years
Current Role
Head Comercial Colombia
Location
Colombia
Personality Overview

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Priorities

Topics Laura cares about

Fintech in Colombia
As Head Comercial at Global66, her primary goal is consolidating and expanding the B2B fintech operation in the Colombian market.
Strategic Alliances
A core theme in her career, she has led partnership strategies at companies like Ualá and Grupo Falabella to drive significant business growth.
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Career

Work history

6-2025
Head Comercial Colombia
Global66
11-2021 - 5-2025
Líder de Alianzas Colombia y México
Ualá
3-2019 - 11-2021
Partnership Manager Linio
Grupo Falabella
7-2017 - 2-2019
Account Manager New Business
BlackSip
3-2012 - 12-2015
Divisional Sales Manager
Groupon Colombia
In the press

Media appearances

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Education
2016 - 2017
Master en marketing digital y comercio electrónico
EAE Business School
2004 - 2009
Administradora de empresas
Pontificia Universidad Javeriana
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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